Most Exclusive Social Media Campaigns Ever Organized

Social media has been an entire world in the lives of advertisers and youth. No wonder what today's generation expects, social media has an answer to every query. Marketers from all around the globe are creative enough to engage the audience and gather the most out of social media. 

Similarly, tons of campaigns were held and organized professionally for the viewers, which attracted a lot of traffic to their website. Different businesses have their way of organizing and hosting ad campaigns. So, here we are mentioning the most exclusive social media campaigns you have ever witnessed to date. 

So, here we present the most exclusive campaigns ever organized on social media: 


Gillette's 'The Best Men Can Be': 

The most famous Gillette brand finally hosted a campaign on YouTube in January 2019 aiming at the modern performance of manhood. It was a short film highlighting severe cases of men suffering from masculinity issues that led to bullying, sexual harassment, and much worse. The campaign took guidance from the #MeToo movement and made sure to spread some positivity. The best part is the campaign got 30 million views, and the #GilletteAd reached 150 million people within a month. 


Greggs' #vegansausageroll:

Greggs has become word of mouth by every British bakery lover and is also a part of the chain. In 2019, Greggs' came up with a new meal for its lovers, 'The Vegan Sausage Roll.' More than the vegan roll made it memorable it became much more worth remembering when Piers Morgan, a public figure, retweeted about how irritated he was with the vegan sausage roll. Well, Greggs' came up with a pro-vegan roll and anti-vegan roll and actively participated in the social media battle of the year, which made the #vegansausageroll the most popular Greggs' product of the year. 


L’Oréal's Beauty Squad:

The most intensifying hair product L'Oréal has tons of followers all over social media. To increase their numbers, they finally hosted a social media campaign in 2016 on YouTube, Instagram & Facebook. They teamed up with UK's most influential YouTubers to promote L'Oréal products and events. The campaign got more than 100,000 likes on YouTube & Facebook. Also, the YouTube campaign got more than 5 million views. 


Spotify's #yearwrapped:

most-exclusive-social-media-campaigns-ever-organized

While the year 2019 was about to end, Spotify launched a campaign where users were able to see the most important musical highlights on their website. The Spotify Wrapped displays your most listened to songs, genres, artists. The ad campaign rocked when it was mentioned in 1.2 million posts on Twitter, and there were around 3 billion streams from Wrapped playlists. Also, more than 60 million users engaged with the app-story experience. 


Starbucks UK's #WhatsYourName:

To support the transgender and gender-diverse society in today's youth, Starbucks UK partnered with Mermaids, an LGBTQ organization. They named the campaign: #WhatsYourName. During the campaign, Starbucks had the customer's name written on the side of their cup - by displaying a sign of respect of whatever name they prefer to be called by. Also, they even started selling mermaid-tailed cookies to raise more funds for Mermaids. The YouTube ad gathered 605,000+ views and the Instagram gathered 1,000+ comments on the same. 


WWF's #EndangeredEmoji:

To show their concern and defend the thought of endangered species, WWF launched a campaign in 2016 on Twitter. The major reason behind this was to show respect towards these species and raise donations for species protection. The idea behind the campaign was simple but quite effective. On every retweet of an animal emoji shared on Twitter by the @WWF Twitter Account, all the users were encouraged to donate 10 cents. As a result, there were more than 1 million tweets for the campaign hashtag, and they gained more than 200,000 new followers. Also, there were 59,000 donations in the very first week. 


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Wrapping Up:

Social media is a platform that can bring a lot of change to society and make the world better than ever. So, we hope our readers understand and get prior knowledge about the best social media campaigns ever organized. Implement such ideas and bring the change! 

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